Hawkridge: White Rum

Client: Hawkridge
Date: 2022
Designer: Mary Allen
Service: Branding, Packaging, Product design

Design Concept

A design concept for Hawkridge, White Spiced Rum.

Hawkridge is a small batched, hand distillery, crafting white spiced rum, with natural organic botanics, with a natural form of distilling that requires no chemicals to create the pure white colour.

The design concept was to draw upon the old English beliefs of the white hawk spirit, and their past pure methods of distilling and oneness with nature.